SuperFoodLx is an independent British brand with a real difference. Producing a unique collection of lovingly-formulated supplements and hair treatments to repair damaged hair and accelerate hair growth; it holds the honest aim of being completely ethical and natural by including only responsibly-sourced materials and omitting all the ingredients that are proven to damage health.

Founders, mother and daughter combo Cherry and Paula Francis, have expertise in health, nutrition and formulation. “Our belief in quality plant ingredients and nutrition as the key to good health led us to delve into the world of hair,” shares Paula. “We wanted to discover how to tackle hair loss and promote the healthy growth we all desire.”

Because every type of hair – curly, kinky, straight, wavy, chemically treated or natural – needs correct nutrition for growth and maintenance, this range can work wonders on all textures and all ethnicities of hair. Too many conditioners and treatments on the market claim to perform miracles but actually contain chemicals that could be making things worse! SuperFoodLx nurtures the strands from within, using the purest and most potent natural ingredients to revive brittle and breaking hair.

For one whole month, I tested the Hair, Skin and Nails food supplements which contain Biotin, MSM and Vitamin E, and my hair markedly improved in shine and bounce. People have made comments about its length. The hair even feels thicker, if you can believe that. Amazing!

What I like most about this range is that it is vegan-friendly, isn’t tested on animals and with such flexible dosage and amount recommendation; it feels much safer to use than anything else out there. Taking the SuperFoodLx ‘inside-out’ approach to hair is an inspiring principle for beauty in general. And I will be applying it much more.

So the goal in 2018 is to understand what your hair needs and give the nutrients time to work. Leave the rest up to SuperFoodLx.

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