Besides watching your favourite international movies at the cinema wouldn’t you love to see more films by people of color? Online music platform GRM Daily has partnered with Vue Cinemas to give you an interesting movie experience.
According to Voice Online, The Your Cinema initiative is an avenue that provides a mainstream outlet for films “reflecting the lives and cultures of young people from BAME backgrounds in the UK”.
Pierre Godson-Amamoo, the founder of GRM Daily and the Your Cinema initiative revealed that…
By partnering with Vue and other mainstream cinemas, Your Cinema will be the only mainstream distribution outlet for UK films that reflect the lives of young people, this gives young people a voice and platform that they can relate to, which is vital. One of the problems found in this demographic is that they feel their voices aren’t heard or understood.
“Your Cinema provides a new outlet for highlighting their issue whilst giving young people a forum for solutions and empowerment through film”
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