Famed United Kingdom-based Nigerian boxer, Anthony Joshua is the latest star to be featured in the new Above The Noise campaign by Beats By Dre ahead of his impending fight with Joseph Parker on March 31.

The commercial comes just a couple of weeks after the electronic company featured history-making all-female Nigerian Bobsled team which comprises of Seun Adigun, Ngozi Onwumere and Akuoma Omeoga. Beats By Dre documented the success story of the team as the first female bobsled team from Africa to qualify for an Olympic competition.

Joshua’s version of the campaign shows the 28-year-old shirtless and in an impressive form but a narrator is constantly trying to pull the heavyweight champion down. He, however, triumphed at the tail end of the commercial with a quote ‘Everyday you rise’ from the spoken word artist of the commercial, Áine Zion.

Watch the commercial below:


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